If you’re like a lot of the people with whom I work and interact, you know that you should be posting on social media. But you also wonder, “What should I post?” You don’t have time to waste, so you can’t just sit there all day trying to think of what to share.
My friend John Schuchman coaches people on how to use social media to grow their businesses, and we were talking about this today, along with my friend Kent Sanders and a few others.
When someone on the call said she just doesn’t know what to post, I suggested the following framework: Post about things that are inspirational, informational, and insightful. Brainstorm a list of items for each category (batch, as I always preach). It will make it so much easier for you. Then you can schedule them if you’d like.